A rocket or rocket vehicle is a missile, spacecraft, aircraft or other vehicle which obtains thrust by ejecting a jet of fast moving fluid from a rocket engine. The action of the fluid against the inside ofcombustion chambers and expansion nozzles is able to accelerate the fluid to extremely high speed, and this exerts a large reactive thrust on the rocket (an equal and opposite reaction according to Newton's third law).
Rockets, in military and recreational uses, date back to at least the 13th century.[1] Significant scientific, interplanetary and industrial use did not occur until the 20th century, when rocketry was the enabling technology of the Space Age, including setting foot on the moon.
Rockets are used for fireworks weaponry, ejection seats, launch vehicles for artificial satellites,human spaceflight and exploration of other planets. While comparatively inefficient for low speed use, they are very lightweight and powerful, capable of generating large accelerations and of attainingextremely high speeds with reasonable efficiency.
Chemical rockets are the most common type of rocket and they typically create their exhaust by the combustion of rocket propellant. Chemical rockets store a large amount of energy in an easily-released form, and can be very dangerous. However, careful design, testing, construction and use minimizes risks.
CULTURE
Responsible for leading Rocket Communications corporate culture Michal Anne has striven for a balance of Professionalism and fun. Rocket is proud of being known throughout the industry as being a friendly, approachable and highly respected company to work with. Sixteen years of Experience has taught us that the best possible result is obtained by simply connecting with and being responsive to our clients. Our recipe of experience + talent + technical savvy + humor + humility allows us to consistently surpass our clients expectations from concept to completion. As a small company where everyone has a “Hands-on” approach we are able to deftly change direction and scope as our clients needs and expectations change. We save our clients time and money. Establishing a creative alliance with the already established marketing and engineering teams within the companies we work for, we are able to harness our combined skill and knowledge base to create compelling solutions for our projects whether they are for emerging or conventional technologies.
Phase One | Investigation and Analysis
Knowledge & Understanding
- It is essential that our team has a strong foundation of knowledge and understanding about a particular product or engagement before beginning to design. We quickly gather information and requirements about the current version of the product, past product iterations, the user’s needs, client business objectives, marketing objectives, and technical requirements. Our designers create informed and intelligent designs.
Phase Two | Strategy
The 50,000 foot view of the new product
- We take what we learned during Investigation & Analysis phase and design the high level product paradigm. During the Strategy phase we create things like new work flow diagrams and task flow diagrams. We also design concept wire-frames based on the task flows that include product navigation, high-level content groupings, and general page layouts.
Phase Three | Design
When the magic starts to happen
- USER INTERFACE DESIGN: The User Interface Design team will create the final UI wire-frames. UI wire-frames are grey-scale representations of the final product screens. They include all the interaction behaviours, final screen content, major layouts, navigation, widgets & controls, final naming, and data display.
- VISUAL DESIGN: Once the UI wire-frames are finalized the Visual Design team will create a Visual Language for the product. Visual Language establishes the user’s emotional bond with a product and represents the brand identity. A successful Visual Language will enhance the product usability via size, color, style, organization, layout, and metaphor.
Phase Four | Production & Implementation
When all the pieces come together
- USER INTERFACE DESIGN: UI wire-frames are designed for all the key areas of the application. Rocket designs all the areas of the product that are needed to communicate clearly to our clients and their engineering team a concise overview of the features and functionality for the product.
- VISUAL DESIGN: Rocket’s Visual Designers apply the product Visual Language to all the necessary screens to clearly communicate to our clients and their engineering team a concise overview of how to build the entire application. Rocket then creates all the necessary graphic assets and exports them into the appropriate file formats needed by engineering for inclusion into the product.
Phase Five | Final Delivery
All wrapped up with a bow
- Rocket ensures our clients have a seamless integration of our designs into their product by providing concise engineering specifications for both the User Interface behaviour and the Visual Design layout. We have hand-off meetings to go over any questions from engineering and are available by phone for any unforeseen needs after project conclusion.
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